Technology

COLOGNE: The Central European division of Universal Music Group (UMG) have announced a multi-year partnership with ESL Gaming, the world’s biggest eSports company that will be managed out of UMG’s Berlin headquarters.

The aim of the agreement is to exclusively help Universal discover and promote new artists through ESL’s global tournaments and channels. In an industry first, UMG will partner with ESL to create the ultimate destination for gaming and music fans alike to experience the official soundtrack of the world’s esports leagues and tournaments. 

Apr 03, 2023 17:04
HONG KONG: FairBreak Global Cricket Monday announced its partnership with CricHeroes to launch a bespoke mobile app for the Gencor FairBreak Invitational 2023.
Mar 31, 2023 18:03
MUMBAI: Smart lock screen platform Glance, in which Reliance's Jio Platforms has a stake, has partnered with JioCinema, the exclusive digital destination of the TATA IPL, to bring the excitement of the marquee T20 league to cricket fans through a unique experience. 
Mar 31, 2023 17:03
MUMBAI: Star Sports Network, the official broadcaster of TATA IPL 2023 has announced a range of product features for the upcoming season in its continuing endeavour to enhance the viewing experience for fans. 
Mar 31, 2023 16:03
MADRID: LaLiga has launched an innovative "Video Review System" through a powerful Surface Pro device equipped with Microsoft technology that LaLiga will make available to all clubs. 
Mar 28, 2023 17:03
A new partnership began at the season opening Grande Premio Tissot de Portugal, with MotoGP welcoming Brembo to a whole new role in the paddock: MotoGP Braking Inspiration partner.
Mar 24, 2023 18:03
MUMBAI: Ahead of the TATA Indian Premier League 2023, ousted BharatPe co-founder Ashneer Grover has launched a new fantasy cricket application called 'Crickpe'. Grover took to Twitter to announce the same. He tweeted, "CRICKPE !   Biggest revolution in Cricket since IPL - only fantasy game paying cricketers for performance !  Where you win - cricketer wins - cricket wins !!"
Mar 24, 2023 14:03
MUMBAI: FanCode Shop, the merchandising arm of FanCode, has announced a long-term partnership with Rajasthan Royals to launch, build and manage the RR Mega Store.  The partnership will leverage FanCode Shop’s sports commerce and tech capabilities to curate a connected and seamless experience for fans to purchase licensed Rajasthan Royals merchandise.
Mar 22, 2023 14:03
BENGALURU: Chinese consumer electronics major OnePlus Wednesday announced a strategic partnership with JioCinema for the upcoming season of the TATA Indian Premier League. 
Mar 21, 2023 18:03
NEW DELHI: Sportiqo has announced Indian cricketer Robin Uthappa as the blockchain-based fantasy sports platform's brand ambassador.  Sportiqo marked the beginning of its operations in India in the month of February with a beta launch.   
Mar 14, 2023 17:03
SYDNEY: Web3 golf company Play Today has launched a golf metaverse that will first be used to livestream the upcoming NSW Open Golf Championship here in partnership with Golf NSW and Australia’s biggest golf retailer, Drummond Golf.