Data Analytics

IPL viewership on Disney Star up 18% at 475m after 34 matches

thomas1

Apr 26, 2024 20:04

Read more about IPL viewership on Disney Star up 18% at 475m after 34 matches
Log in to post comments

Disney Star has achieved a cumulative reach of 475 million viewers accompanied by 245 billion minutes of total watch time, a growth of 18% in consumption compared to the previous edition, according to the latest data released by BARC.

The broadcaster has also recorded a growth of 5% on TV reach for live broadcast compared to the previous highest recorded in 2019. Disney Star also witnessed a growth of 19% in TVR for the first 34 matches compared to the previous edition.

Oct 19, 2021 21:10

Ad Volumes during 1st 51 games of IPL 14 up 6% vs IPL 13: TAM

MUMBAI: TAM Sports has released its first report of the second leg of Indian Premier League 2021 - 'TAM Sports-IPL 14 Advertising Report', based on data culled from IPL 13 and IPL 14. The report is for first the 51 matches of IPL 14 and for all the channels on which matches were telecast.

Oct 11, 2021 18:10

ICC selects Sportradar as data distrib, betting streaming partner

DUBAI: The International Cricket Council Sunday announced a global partnership with Sportradar, making the sports betting data and broadcast solutions provider the Official Data Distribution and Official Betting Live Streaming Partner of the ICC.

Oct 11, 2021 15:10

'We have the ability to leapfrog what has not worked by being in the digital space'

To the digital collectible platforms making waves across the sporting firmament globally, add Rario, launched as the world’s first and foremost NFT (non-fungible token) business for cricket. Simply put, Rario is a platform for cricket fans to collect and trade officially licensed cricket moments on the blockchain, represented as an NFT (non-fungible token).

Sep 30, 2021 22:09

Abu Dhabi T10 records 84% rise in global audience

ABU DHABI: The 2021 Abu Dhabi T10 season (carried over from 2020 due to the COVID-19 pandemic), which was held from 28 January to 06 February earlier this year, recorded an 83.91% percent rise in the overall audience from the 2019 season - from 92.6 million (TV & OTT), to 170.3 million, the organisers assert.

Sep 30, 2021 14:09

IPL 2021: Star Sports scores 380m viewers until match #35

MUMBAI: With the second half of VIVO IPL 2021 underway, host broadcaster Star Sports has so far garnered 380* million viewers until match #35, 12* million higher than IPL 2020 at the same stage. The TV viewer aggregation is in fact higher than the last three editions of the tournament, going back to 2018, as per data from ratings agency BARC Indian provided by the sportscaster.

Sep 21, 2021 13:09

E-commerce brands top spenders in IPL 2021 1st phase: Study

MUMBAI: E-commerce brands emerged as biggest spenders before and during the first phase of IPL 2021, with VIVO and Amazon Prime at the top of the recall hierarchy given their high media spends on the tournament, according to the "Hi-Cricket" study.

Sep 15, 2021 13:09

US Open Viewership up 33% in Prime Time, 13% Overall

ESPN's US Open viewership up 13%, women's final trumps men's

NEW YORK: The 2021 US Open in New York averaged 881,000 viewers in prime time, up 33% (from 662,000) over last year, and it was up 13% (from an average of 702,000 to 796,000) for the entire two weeks of telecasts. Coverage totaled 153 hours across ESPN and ESPN2, an increase of 15% over the 133 that had been scheduled.

Sep 15, 2021 11:09

Neeraj Chopra’s social media valuation Rs 4.28bn: YouGov SPORT

MUMBAI: Olympic sensation Neeraj Chopra’s Gold medal success on the final day of the 2020 Tokyo Olympics has turned the track and field star into a household name across the country.

Sep 01, 2021 19:09

LaLiga on MTV sees 3x reach upside in opening week: Network

NEW DELHI: Following up on the assertion made in June that Viacom18 would put the network’s might behind building reach and resonance for LaLiga amongst Indian viewers, the network’s flagship youth brand channel MTV, which "relaunched" the Spanish football league on Indian television with a campaign that promised "Zero Masala, Pure Football", has struck a chord among viewers and on social media.

Aug 27, 2021 18:08

India in England: Sony logs record viewership for away Test series

MUMBAI: India’s performance in the currently ongoing England vs India Test match series on Sony Sports has been the highest for an away bilateral Test match series featuring the Indian cricket team in the past three years. The average ratings for the series till date is almost 30% higher than the 2018 series featuring the same two teams. (BARC, CS 2+, All India U+R).

Subscribe to Data Analytics