Formula E and Sony Pictures Networks India (SPNI) Wednesday announced a new three-year media partnership to air all Formula E races live on Sony Sports Network and Sony LIV across the Indian sub-continent.
SPNI will broadcast all races of the Championship’s tenth season on Sony Sports Network channels on television. Fans will…
With a little over 100 days still to go for Paris 2024, US media rights holder NBCUniversal is “on track to generate the most advertising revenue in Olympic history”.
PARIS: Global sports company PUMA has launched its first worldwide brand campaign in 10 years “FOREVER. FASTER. - See The Game Like We Do” with the objective to strengthen PUMA’s positioning as the Fastest Sports Brand in the world.
The campaign conveys the brand’s unique connection with speed and invites everyone -…
STAMFORD, Conn.: WWE, part of TKO Group Holdings, today announced that WrestleMania XL became the most-successful and highest-grossing event in company history.
ATLANTA: The Coca-Cola Company, the longest-running partner of the Olympic Games, Tuesday unveiled “Celebrate Everyday Greatness”, its theme for Paris 2024 and its global roster of athletes for Team Coca-Cola.
TNT Sports and the Women’s National Basketball Association (WNBA) today announced a multi-year collaboration to air WNBA games in the UK and Ireland, re-affirming TNT Sports’ commitment to women’s sport and strengthening its basketball offering.
In a landmark decision, World Athletics has today (10 April) announced it will become the first international federation to award prize money at an Olympic Games, financially rewarding athletes for achieving the pinnacle of sporting success, starting at this summer’s Olympic Games in Paris.
NEW DELHI: Hockey India on Tuesday unveiled a new initiative, the National Women's Hockey League 2024-25 - the first domestic hockey league for women in India - which is structured into two phases, with the inaugural phase set to take place in Ranchi, Jharkhand, from April 30 to May 9.
All matches during this phase will be…
Meta is collaborating with over 250 content creators, partnering with Star Sports, and teaming up with specific cricket teams to enhance the fan experience during the IPL 2024 season.
The collaboration aims to elevate discussions on Threads and create engaging fan experiences on Instagram and Threads in conjunction with Star…
Delhi-based Omaxe Ltd announced Monday that the realty firm's wholly owned subsidiary and SPV - Worldstreet Sports Center - will be developing India's first integrated multi sports facility consisting of an international cricket and football stadium, an indoor stadium along with a retail and hospitality hub spread across an area of 50…