Advertising

Cricket Scotland has announced Karnataka Milk Federation's dairy brand Nandini as the official sponsor of the Scotland men’s team at the upcoming ICC Men’s T20 World Cup 2024.

The Nandini logo will be present on the leading arm of the new Scotland men’s playing shirts at the tournament, which takes place in West Indies and USA and begins on 2 June.

Claire Drummond, Cricket Scotland Commercial manager, said: “We’re delighted to partner with Nandini ahead of what will be an exciting T20 World Cup campaign for our squad and supporters.

Jun 25, 2018 17:06
MUMBAI: As the month-long Fifa World Cup moves towards knock out round in Russia, TV makers here in India such as Sony, LG, Samsung, Micromax and Intex are witnessing a spike in sales in general, but more so for larger screen size sets.
Jun 25, 2018 15:06
MUMBAI: Sports gaming platform Dream11 Monday launched their latest integrated campaign, “Dimaag Ki Kick” with brand ambassador Mahendra Singh Dhoni. 
Jun 22, 2018 11:06
MUMBAI: Advertising expenditure in India will grow 12.5% to touch Rs 680 billion in 2018, IPG Mediabrands-owned media agency Magna has stated in its advertising forecast report released on Thursday. The India specific forecast follows on from the "Spring Update" of Magna’s Global Advertising Forecasts, updated twice a year, which was released on 18th June.
Jun 21, 2018 14:06
MOSCOW: Fast food chain Burger King Russia has been forced to apologise after an advertisement offered Russian women the chance to win $47,000 and free Whoppers for life if they got impregnated by a player of the FIFA World Cup.
Jun 19, 2018 15:06
MUMBAI: The Broadcast Audience Research Council (BARC India) has come out with its report on Out Of Home (OOH) viewership measurement for the months of April and May. Sports have been responsible for 70% of the total television viewership coming out of home courtesy tournaments such as the Indian Premier League.
Jun 19, 2018 15:06
MUMBAI: The trend of local and global media-cum-entertainment companies gaining rights for strong entertainment and sports properties in the online video industry is encouraging advertisers to think long-term to invest in them, The Hindu BusinessLine Reports.
Jun 15, 2018 16:06
MUMBAI: 2018 is looking more positive for global advertising expenditure than previously expected, findings released by advertising and digital communications group Dentsu Aegis Network in its biannual forecast reveals. 
Jun 12, 2018 16:06
MUMBAI: Fevi kwik and Swiggy bagged top honours at the Star Re.Imagine Awards announced here Monday for excellence in creativity (Best Creative Campaign) and creativity along with the use of integrated media (Best Integrated Creative Campaign) respectively in campaigns that reached out to the biggest audience across TV & digital during the recently concluded Vivo IPL 2018 on Star India. 
Jun 08, 2018 17:06
MUMBAI: This year’s FIFA World Cup tournament in Russia will add $2.4 billion to the global advertising market, according to new research by Zenith. This will be the net amount of money added to the market, taking into account both the extra money spent by advertisers seeking to reach World Cup audiences, and any reductions in spending by advertisers that wish to avoid this competitive period.
Jun 06, 2018 13:06
DUBAI: The International Cricket Council (ICC) has announced Australian winemaker Wolf Blass as their official wine partner for a period of 3 years, which includes the ICC Cricket World Cup 2019 in England and ICC World T20 2020 in Australia in 2020.