Advertising

Ageas Federal Life Insurance Tuesday introduced its latest brand campaign film, "Cradle to Crease", an initiative that drives home the message that while the future might be exciting, evolving and uncertain, by focusing on financial planning and investing in life insurance, one can face the future with optimism, hope and confidence.

In today's rapidly evolving landscape, a child’s future isn't as distant as it once seemed. Recognizing this, the campaign sheds light on the significance of early financial planning for parents through the lens of Sachin Tendulkar’s debut.

Apr 13, 2018 11:04
NEW DELHI: Land Rover India has announced the commencement of its Above and Beyond Tour 2018-19, formerly known as the Land Rover Experience. The tour is set to begin on April 13, 2018 in Chandigarh and will traverse 12 cities across India.  Details about the date, time and venue for the rest of the cities will be revealed in due course.
Apr 12, 2018 17:04
MUMBAI: NBA and Sony Pictures Networks (SPN) have launched a campaign titled ‘Swag Ka Khel’, targeting Hindi-speaking audiences.  The campaign tag line, which roughly translates as ‘the sport with swagger’, aims to reach out to and engage the audience whose primary language is Hindi.
Apr 12, 2018 14:04
MUMBAI: Peter England, menswear brand from Aditya Birla Fashion and Retail Limited, once again announces its partnership with Chennai Super Kings (CSK), the two-time champions of the Indian Premier League (IPL). As the team's official style partner, Peter England will style the CSK players and will also be the official cheerleading partner of 'Whistle Podu Machans'.
Apr 11, 2018 16:04
NEW DELHI: Fresh off bringing all big-ticket cricket played in India under his network's wing, Uday Shankar, chairman and CEO of Star India and president of Twenty-First Century Fox Asia, has expressed confidence that ad revenues from this year's IPL will cross Rs20 billion.
Apr 10, 2018 16:04
MUMBAI: The Indian arm of Kia Motors, automotive partner of the 2018 FIFA World Cup, has launched its Official Match Ball Carrier (OMBC) program in the country.
Apr 10, 2018 15:04
CHANDIGARH: Sixteen-year-old Haryana shooter Manu Bhaker, who won the 10m air pistol Gold medal at the on-going 21st Commonwealth Games (CWG), will be the brand ambassador of Measles and Rubella (MR) vaccination campaign to be launched by state chief minister Manohar Lal Khattar on 25 April.
Apr 06, 2018 19:04
MUMBAI: This year, Burger King joins big league of cricket frenzy in India with the launch of a targeted brand campaign and a partnership with reigning IPL champions the Mumbai Indians.  Burger King has associated with the popular IPL franchise to become the exclusive category partner for the Mumbai Indians, who will sport the Burger King logo as part of their outfits.
Apr 06, 2018 19:04
MUMBAI: Universal Sportsbiz Pvt. Ltd (USPL) Thursday announced that Wrogn - its youthwear line fronted by Virat Kohli Virat, and women’s ethnic wear brand Imara will be the “Official Lifestyle Partners” for team Royal Challengers Bangalore (RCB), the Bangalore based franchise of the Indian Premier League (IPL) for the 11th edition of the upcoming T20 bonanza.
Apr 04, 2018 16:04
MUMBAI: With three days to go for VIVO IPL 2018 to begin, Star India has unveiled the latest campaign playing off its ongoing ‘Best vs Best’ narrative that is built around the opening clash on Saturday, April 7th between current champions Mumbai Indians and Chennai Super Kings. 
Apr 04, 2018 15:04
MUMBAI: Online travel company Goibibo has launched a campaign linking cricket with the delight of travel featuring its brand ambassador Deepika Padukone and Mumbai Indians team members Rohit Sharma, Hardik Pandya and Jasprit Bumrah.