fan engagement

MUMBAI: New Zealand Cricket (NZC) and sports technology company Dream Sports have joined forces to build a "comprehensive suite of digital fan engagement products" in an exclusive five-year deal.

A significant move on the cricketing landscape, the partnership will create unique, fan-focused avenues across Non-Fungible Tokens (NFTs), gaming and merchandising through Dream Sports’ portfolio.

May 18, 2022 19:05
SAN JOSE, Calif.: Extreme Networks Tuesday announced that Premier League giants Liverpool FC has selected the cloud-driven networking company as its Official Wi-Fi Network Solutions Provider and Official Wi-Fi Analytics Provider in a multiyear partnership.  The deployment will begin later this year.
Apr 04, 2022 18:04
MUMBAI: The Tata Indian Premier League’s (IPL) latest entrants, the Gujarat Titans, have joined the popular messaging application WhatsApp to enhance fan engagement and experience.  Building up on their jersey launch in Augmented Reality (AR) and logo launch in The Metaverse, Gujarat Titans continue to provide a unique experience for cricket afficionados.
Nov 25, 2021 18:11
MUMBAI: Indian Premier League franchise Rajasthan Royals has joined hands with fan engagement and wellness brand Stepathlon. 
Feb 20, 2021 06:02
NEW DELHI: As the much-anticipated Indian Premier League auction took place in Chennai on Thursday, IPL franchise Delhi Capitals continued with last season’s efforts to involve fans directly, via an array of engagement initiatives.
Jan 21, 2021 16:01
MUMBAI: Former Australian cricketer captain Steve Smith has announced a new partnership with fan engagement and wellness company Stepathlon, to launch ‘Race for Australia with Smudge’.
Jan 21, 2021 12:01
MUMBAI: LaLiga is back to engage and interact with the citizens/football fans in the city of Mumbai. LaLiga, along with its global partners Puma and BKT and Indian subcontinent broadcaster Facebook, would be installing a specially designed interactive face mask dispensing machine at the popular Bandra Bandstand location. 
Nov 12, 2020 17:11
MUMBAI: Indian Premier League 2020 marked the return of cricket after the hiatus since March 2020. Despite the in-stadium attendance and activity restrictions, due to the pandemic, IPL 2020 has already broken its viewership records and has seen a 28% increase as compared to IPL 2019 in viewership. 
Sep 21, 2020 17:09
NEW DELHI: With the Indian Premier League having kicked off this weekend, Delhi Capitals has announced an array of virtual fan engagement initiatives for its official fan club - the DC Toli, which went live with their opening game against Kings XI Punjab on Sunday. 
Sep 17, 2020 19:09
MUMBAI: Indian Premier League title defenders Mumbai Indians Thursday launched an array of virtual fan engagement innovations to share with its "MI Paltan" (fan army).   After launching its season’s theme campaign earlier this week, calling fans for responsible celebrations, the franchise has now unveiled a slew of digital initiatives just ahead of their IPL 2020 season opener on 19th September.  
Jun 10, 2020 19:06
PONTE VEDRA BEACH, Fla.: To mark the PGA Tour’s return to competition at the Charles Schwab Challenge, June 11-14 at Colonial Country Club in Ft. Worth, Texas, the Tour and Twitter Tuesday announced a global live content execution that will be a first-of-its kind for the social media platform.