AIGLE, Switzerland: A new dawn for track cycling begins in Hong Kong this week with the first round of the 2021 Tissot UCI Track Cycling Nations Cup (13-16 May).
May 10, 2021 13:05
MUMBAI: With the Indian Premier League having been suspended, TAM Sports has released its "final" TAM AdEx Sports - IPL 14 Advertising Report, which has analysed data from the 29 games played of this year's IPL, and how it compares with IPL 13.
May 03, 2021 23:05
MUMBAI: TAM Sports has released the TAM AdEx Sports - IPL 14 Advertising Report, which has analysed data from the first 22 games of this year's 14th edition of the Indian Premier League, and how it compares with IPL 13.
Apr 29, 2021 02:04
MUMBAI: Japanese sportswear brand ASICS has roped in cricketer Ravindra Jadeja as brand ambassador. The Team India and Chennai Super Kings all rounder "resonates well with the AISCS brand’s motive", an official release states.
Apr 26, 2021 21:04
MUMBAI: GroupM ESP, the entertainment, esports and sports division of GroupM India, Monday released the sports sponsorship report for India 2020. The size of the Indian Sports Industry in 2020 is estimated at Rs 5894 crores (Rs 58.94 billion). This report takes into consideration - sponsorship spends, celebrity endorsement and media spends on sports properties.
Apr 26, 2021 19:04
SAN FRANCISCO: Four-time Olympic gymnastics champion Simone Biles has signed up with Gap Inc’s Athleta brand for a new apparel partnership, ending an almost six-year deal with Nike Inc.
Apr 22, 2021 19:04
NEW DELHI: EdTech company Whitehat Jr has collaborated with ace cricketer and former World Cup-winning captain Kapil Dev to "make learning fun and engaging".
Apr 22, 2021 18:04
MUMBAI: Blitzpools, among the ever growing list of fantasy sports platforms looking to make a play in the Indian market, has made four additions to its roster of cricketing brand ambassadors. Shardul Thakur, Rahul Tewatia, Shahrukh Khan, along with Mohammed Shami, will now represent Blitzpools.com.
Apr 20, 2021 18:04
BENGALURU: Global sports brand PUMA has signed a long-term partnership deal with two up and coming players, Washington Sundar and Devdutt Padikkal. The duo joins PUMA’s roster of cricketers that include Indian captain Virat Kohli; wicketkeeper-batsman KL Rahul; women’s national cricketer, Sushma Verma and legends like Yuvraj Singh.
Apr 20, 2021 16:04
AMSTERDAM, the Netherlands: Amstel ULTRA, the premium low-carb, low-calorie light beer, has recruited tennis legend Rafael Nadal as a global ambassador for its growing lifestyle product offerings, including Amstel ULTRA and Amstel 0.0.
Apr 15, 2021 16:04
ONCHAN, Isle of Man: Brazilian football star Neymar Jr has announced he is stepping into the new role of cultural ambassador as he continues his partnership with the world's largest online poker site PokerStars.net.