Other Sports

BENGALURU: Biscuit brand Britannia launched a campaign which encourages a hunger for sports beyond cricket. 

Britannia recruited Talented.Agency to conceptualise a new vision for India, one that is as inclusive as it is hopeful and it was done in partnership with JSW Sports. Thus born was #HungryForGold – their latest campaign featuring six of India’s elite athletes representing diverse sports, genders and states across the country.

Mar 14, 2024 18:03
Haryana’s Nitin Narang has been elected as the new president of the All India Chess Federation (AICF). The AICF general body, following the National Sports Code, unanimously elected the new set of office bearers for the term 2024-27 in a meeting held in New Delhi on Sunday.
Mar 13, 2024 20:03
CHENNAI: Prime Volleyball League has implemented an initiative that involves equipping team owners and coaches with heart rate monitors. The move is aimed to enhance the fan experience while viewing elite volleyball action.
Mar 13, 2024 19:03
The Home Depot is expanding its collegiate sports footprint by becoming an official corporate partner of the NCAA, just in time for March Madness. Through the partnership, The Home Depot will have rights across all 90 NCAA championships, including the Division I women's and men's basketball tournaments, creating a game-winning combination during spring, the retailer's busiest selling season.  
Mar 12, 2024 19:03
Olympic and world javelin champion Neeraj Chopra has lauded the Union Sports Ministry’s initiative to launch the Khelo India Rising Talent Identification (KIRTI) programme, saying “that it could possibly provide the right balance between sports and studies”. Union Sports Minister Anurag Thakur inaugurated KIRTI at an event in Chandigarh on Tuesday.
Mar 12, 2024 19:03
India’s biggest Poker spectacle, National Poker Series India 2024 witnessed a record-breaking response from the burgeoning Indian poker community. Within the first 7 days of the commencement of the series, the edition has received close to 50,000 entries with 171 medals distributed, surpassing last edition’s number. 
Mar 07, 2024 19:03
MANGALORE: World’s best stand-up paddlers, including world No. 2  Spanish duo of Fernando Perez (men’s) and Esperanza Barreras (women’s), along with Bianca Toncelli, reigning SUP junior champion, and reigning national champion Sekar Patchai are all set  are set to showcase a thrilling competition at the country’s first-ever international stand-up paddling event, India Paddle Festival.
Mar 04, 2024 20:03
The Times Group is partnering with Pickleball Asia to start the Pickleball World Series. The Pickleball World Series will start in the United States and travel across different continents with six major events in a year.  
Mar 01, 2024 20:03
STAMFORD, Conn.: Mars, Take-Two Interactive and WWE, Thursday announced that SNICKERS and WWE 2K24 will continue their union as the presenting partners of WrestleMania, which takes place Saturday, April 6 and Sunday, April 7, 2024, at Lincoln Financial Field in Philadelphia.
Mar 01, 2024 19:03
AUSTIN, Texas: The leading professional pickleball organizations the Carvana PPA Tour (PPA Tour) and MLP by Margaritaville (MLP) have announced the completion of their previously announced merger and the formation of a unified and definitive professional pickleball holding company.
Feb 29, 2024 20:02
Union Sports Minister Anurag Thakur on Thursday announced that the government will issue digital certificates to registered athletes across the country, a move which would ensure a transparent account of their participation and performance. The digital certificate will have dates of the athletes' participation in competitions and serve as proof of their achievements, PTI reports.