Brands

May 11, 2021 13:05
HERZOGENAURACH, Germany: Sportswear maker adidas AG has reported that its first-quarter net income attributable to shareholders surged to €558 million from last year's €31 million.
May 11, 2021 10:05
AIGLE, Switzerland: A new dawn for track cycling begins in Hong Kong this week with the first round of the 2021 Tissot UCI Track Cycling Nations Cup (13-16 May).
May 11, 2021 10:05
NEW YORK: Ralph Lauren Corporation announces a partnership with Major League Baseball (MLB), designing three special collections in collaboration with some of baseball’s most iconic teams.  The first capsule will include the New York Yankees, Los Angeles Dodgers, Chicago Cubs and St. Louis Cardinals. The collections will later expand to incorporate additional teams, including the Boston Red Sox.
May 10, 2021 13:05
MUMBAI: With the Indian Premier League having been suspended, TAM Sports has released its "final" TAM AdEx Sports - IPL 14 Advertising Report, which has analysed data from the 29 games played of this year's IPL, and how it compares with IPL 13.   
May 05, 2021 17:05
MEMPHIS, Tenn.: FedEx Corp. and UEFA have signed a three-year agreement in which FedEx will sponsor the UEFA Champions League, commencing at the start of the 2021/22 tournament and extending for three editions through to 2023/24.  The agreement also includes sponsorship rights for the UEFA Super Cup, UEFA Youth League finals, the UEFA Champions League Futsal finals and UEFA eChampions League.
May 04, 2021 00:05
NEW YORK: Global market research company YouGov and gaming business media outlet Business of Esports have announced a new partnership, making YouGov the Business of Esports' exclusive research and data analytics partner. With the partnership, YouGov will become an official sponsor of the weekly Business of Esports livestream and provide proprietary esports and gaming industry insights to be included in the show.
May 03, 2021 23:05
MUMBAI: TAM Sports has released the TAM AdEx Sports - IPL 14 Advertising Report, which has analysed data from the first 22 games of this year's 14th edition of the Indian Premier League, and how it compares with IPL 13.   
May 03, 2021 17:05
NEW DELHI: Casio continues its association with Scuderia AlphaTauri Racing Team and will be rolling out three limited edition watches in India and globally. 
May 03, 2021 05:05
MUMBAI: Mogae Media, an integrated marketing and communications investments company owned by media and advertising veteran Dr Sandeep Goyal, has acquired a controlling stake in Rediffusion and its sister concern Everest Advertising for an undisclosed amount. The acquisition will now be merged under the Mogae brand and will not function as a separate entity.
Apr 29, 2021 02:04
MUMBAI: Japanese sportswear brand ASICS has roped in cricketer Ravindra Jadeja as brand ambassador.  The Team India and Chennai Super Kings all rounder "resonates well with the AISCS brand’s motive", an official release states.