- Read more about PSG takes sponsorship gamble with Unibet
- Log in to post comments
PARIS: Ligue 1 heavyweights Paris Saint Germain (PSG) have named Unibet as official betting partner in a two-year deal with the Malta-based company owned by the Kindred Group.
Kindred is considered to be a pioneer of online gambling in Europe
PSG and Unibet will collaborate to bring exclusive digital content to the latter’s customers as a part of the deal. In addition to this, the partnership will provide exposure for Unibet inside the Parc des Princes, the home ground of PSG, on LED advertising boards and will offer fans exclusive “money can’t buy” experiences.