NEW DELHI: Sportswear major adidas has announced Olympic Silver medallist Mirabai Chanu as the face of its 'Stay In Play' campaign as it unveiled its latest product innovation designed to keep more menstruators in sport in a bid to tackle one of the greatest taboos faced by women in sports.
The new TechFit Period Proof tights, has an absorbent layer to help protect against leaks when worn with a tampon or pad, the company stated.