NEW DELHI: Sports brand PUMA launched its digitally-enabled experiential store at Cyber Hub in Delhi-NCR Thursday. The store is PUMA’s largest and first-of-its-kind in North India and second in the country, after Bengaluru.
With the country re-opening in full swing, PUMA’s newest store is a significant step by the brand to get closer to its customers. The aim is to create meaningful offline engagement and provide customers with an unprecedented shopping experience.