decathon

BENGALURU: Sporting goods manufacturer Decathlon India has launched a new  at the city’s Eva Mall, which provides customers a ‘phygital experience’ – an innovative mix of physical retail and digital touch points. The thought behind it is for the customer to have a fun and immersive shopping experience that adds value to otherwise just merely purchasing their favourite sports gear. They can now do so much more simply, without needing to ask for assistance.