Dentsu Aegis Network

DAN India launches gaming demand side platform

Last updated : Jun 09, 2020 22:06
SportzPower Team
Jun 08, 2020 16:06

MUMBAI: The Data Sciences Division of Dentsu Aegis Network (DAN) India has launched is claimed to be the world’s first gaming demand side platform, ‘Dentsu Play’.

With Dentsu Play, DAN’s Data Sciences Division aims to strengthen the group’s programmatic and tech offerings and in turn help brands better connect with audiences in a unified manner.

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