Badminton

BENGALURU: Head hunting platform foundit (formerly Monster APAC & the Middle East), Monday announced its partnership with the Badminton World Federation (BWF). 

This strategic collaboration aims to amplify foundit’s brand presence while championing the spirit of excellence embodied by badminton players worldwide.

Sep 09, 2019 10:09
ITANAGAR: Taking a leaf out of In a major step towards promoting badminton in Arunachal Pradesh, the Arunachal State Badminton Association (ASBA) has decided to introduce a badminton league in the state soon.
Sep 05, 2019 19:09
BENGALURU: Infosys Foundation, the philanthropic and CSR arm of Infosys, has signed a Memorandum of Understanding (MoU) with the Prakash Padukone Badminton Academy to support the academy's talented players to compete and excel in various national and international sporting competitions. 
Sep 03, 2019 17:09
MUMBAI: PepsiCo India’s sports drink brand Gatorade has released a digital film to commemorate the latest sporting milestone achieved by its brand ambassador PV Sindhu.  The ace shuttler created history last week in Basel, Switzerland, by becoming the first Indian to win the BWF championship. Gatorade has been enabling Sindhu’s performance since she came on board as brand ambassador in 2017. 
Aug 26, 2019 16:08
MUMBAI: She's got the power! PV Sindhu's World Championship winning effort in Basel on Sunday, coming as it does with under a year to go for Tokyo 2020, has not just catapulted India's badminton queen to serious Gold medal contender at the Olympic Games, but also means that India's most marketable female athlete will have brands lining up.
Aug 26, 2019 09:08
BASEL, Switzerland: A year after she dissolved into tears in Nanjing, Pusarla V Sindhu silenced her critics and vanquished her demons in emphatic, thumping fashion Sunday afternoon, winning the women’s singles world title in her third consecutive final – and creating history as the first person from her country to land a world championship.
Aug 07, 2019 13:08
MUMBAI: India's badminton star PV Sindhu is the only athlete from the country (no surprises there) to be named among the world's highest-paid female athletes by Forbes, a list topped by tennis great Serena Willams. With total earnings of $5.5 million, Sindhu is tied for the 13th place in The Highest-Paid Female Athletes 2019 list released by Forbes on Tuesday.
Aug 05, 2019 18:08
MUMBAI: Twenty-two teams, including defending champions Goregaon Sports Club, will be vying for top honours in the Motiram Club (for men), Ullal Cup (women)and Kanji Memorial Cup (for juniors) Inter-Club badminton tournament, to be hosted by NSCI at their new badminton courts from 6th August.
Jul 31, 2019 17:07
MUMBAI: Sony Pictures Sports Network (SPSN), the official broadcaster of the Olympic Games Tokyo 2020, kick-starts its initiatives for the upcoming prestigious multi-sporting event starting with its on-air campaign, ‘Hum Honge Kamyab’.
Jul 26, 2019 16:07
GUWAHATI: Assam's financial capital Guwahati will play host to the third edition of Khelo India Youth Games in January next, state chief minister Sarbananda Sonowal said while chairing the first high-powered review meeting here Thursday.   Sonowal said the state machinery, including sports bodies, should make the best innovation for successfully organising the games in the city.
Jul 05, 2019 18:07
NEW DELHI: A week after the Equestrian Federation of India sent a letter to the Sports Ministry, asking to be exempt from certain provisions of the National Sports Code, Sports Minister Kiren Rijiju on Thursday reiterated in the Lok Sabha (Lower House of Parliament) that all national sports federations (NSFs) will have to adhere to the code.