Endorsements

Myntra, one of India’s fashion, beauty, and lifestyle e-commerce platforms, has announced Shah Rukh Khan as its brand ambassador. 

Khan will be featured in Myntra’s ‘Trend IRL’ (Trend in Real Life) campaign, promoting Myntra as a platform for the latest fashion trends and urging users to discover new styles.

Jul 21, 2023 19:07
NEW DELHI: Crickex, a sports betting platform, has announced thе appointment оf cricketer Robin Uthappa, аѕ іtѕ brand ambassador. Uthappa's remarkable talent, unwavering dedication, аnd profound passion fоr thе sport perfectly align wіth Crickex's commitment tо excellence аnd innovation іn thе realm оf sports betting, a media release said.
Jul 21, 2023 18:07
Fashion brand Hugo BOSS has announced a long-term partnership with two-time Formula 1 world champion Fernando Alonso.  As part of this latest collaboration, BOSS will dress Alonso at official events off the racetrack, including all major red-carpet moments and interviews. Moreover, Alonso will support BOSS in a spate of ongoing promotional activities, brand events, social media campaigns, and more. 
Jul 19, 2023 19:07
PUNE: Leading private life insurer Bajaj Allianz Life has announced its collaboration with cricketer Shubman Gill, "to take forward its brand journey of being life goal enablers".  This comes as the young cricketer’s exclusive association with an insurance brand. The company will be featuring him in its marketing campaigns to bring alive the product propositions and reach out to a wide customer base. 
Jul 13, 2023 19:07
Kyrie Irving, the NBA All-Star guard now with the Dallas Mavericks, has signed a monster shoe deal with Chinese sports brand ANTA, after being cut loose from Nike late last year.  Irving will not only have a signature product line with ANTA, but has also been named the brand's chief creative officer of basketball.  Irving’s management company, A11Even, negotiated the deal.
Jul 05, 2023 14:07
ASICS, the global sportswear brand from Japan, has appointed Bollywood actor Shraddha Kapoor as its brand ambassador for India. The brand will look to strengthen its ‘Sound Mind, Sound Body’ philosophy through the association and also build prominence among Indian female fitness enthusiasts. The actor will endorse the brand’s footwear and women’s sportswear offerings.
Jun 13, 2023 19:06
MUMBAI: TAM Sports has released the FINAL update - TAM Sports-Celebrity Endorsement Report, which has analysed data for all matches of this year's 16th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 15. Count of channels during IPL 16 are 25 and during IPL 15 it was 21.
Jun 12, 2023 19:06
NEW DELHI: Hyundai Motor India Limited (HMIL) has signed cricketer Hardik Pandya as the brand ambassador for Exter, its sports utility vehicle (SUV). 
Jun 05, 2023 17:06
MUMBAI: HSBC India unveiled its latest advertising campaign featuring their new brand influencer, ace cricketer Virat Kohli. 
Jun 05, 2023 17:06
NEW DELHI: Parimatch Sports, a sportswear aparel brand, has announced Yaroslav Amosov, a popular Ukrainian mixed martial arts (MMA) athlete, as its new brand ambassador. 
Jun 02, 2023 15:06
PUMA, one of the world’s leading sports brands, has announced its official five-year sponsorship with Saudi Arabia’s Al-Hilal FC, one of the world’s most decorated football clubs.  The groundbreaking partnership unites the two global giants as they come together to transform the country’s thriving and passionate football culture with dynamic new initiatives and products, a media release said.