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CNN, WBD Sports debut brand solutions platform WBD Connect

SportzPower Team
May 10, 2024 18:05

CNN International Commercial (CNNIC) and WBD Sports Europe have partnered to provide top-tier, scalable "programmatic guaranteed brand solutions with unparalleled access". 

WBD Connect allows international brands and agencies to reach 350m monthly digital users worldwide through diverse ad formats on multiple channels and devices such as mobile, web, apps, desktop, and CTV.

Brands can reach global audiences on CNN, Eurosport, Bleacher Report, and NBA.com through a single buying point, offering high-quality digital inventory across news and sport.

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