Kingfisher Premium Packaged Drinking Water from United Breweries Ltd, part of the HEINEKEN Company, has reimagined its iconic “Oo La La” jingle, transforming it into a vibrant clarion call for the good times. Staying true to its legacy as the “King of Good Times”, the brand introduces two new brand films featuring Lucknow Super Giants (LSG) and Sunrisers Hyderabad (SRH) players.
IPL
Apr 02, 2025 14:04
The Hyderabad Cricket Association and Sunrisers Hyderabad have resolved their differences over the allocation of complimentary tickets for IPL 2025 matches at the Rajiv Gandhi International Cricket Stadium in Hyderabad.
The two parties agreed that the allocation of 3,900 complimentary passes to HCA would remain unchanged following a meeting held on Tuesday, April 1, to address the issues.
Apr 01, 2025 20:04
My FM, the radio arm of Dainik Bhaskar, has announced its partnership with Gujarat Titans as the official radio partner in the ongoing T20 Cricket League.
The collaboration aims to provide an entertainment experience combining radio, digital and on-ground activations to bring viewers closer to the sport.
Mar 31, 2025 15:03
TAM Sports has released the TAM Sports – IPL 18 Advertising Report, which has analysed data from the first five games of this year's 18th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 17.
Mar 31, 2025 11:03
KP Group, a leader in India’s renewable energy sector, has been named as the Renewable Energy Partner of Delhi Capitals for the ongoing IPL season.
It is noteworthy that former Indian fast bowler Munaf Patel is a brand ambassador of KP Group and also the bowling coach of Delhi Capitals.
Mar 28, 2025 14:03
JioStar asserted on Friday that the network witnessed unprecedented viewership in a record-breaking opening weekend of the 18th edition of TATA Indian Premier League, across JioHotstar and Star Sports.
Mar 27, 2025 20:03
Shalimar Paints, an Indian paint brand, has partnered with Mumbai Indians as their official paint partner for the 18th edition of the Indian Premier League.
Shalimar Paints aims to strengthen its brand presence and engage millions of cricket enthusiasts across the country, particularly in Tier 2 and Tier 3 markets, where penetration is higher and expected to grow.
Mar 27, 2025 07:03
Minimalist, the science-backed skincare brand, has announced its partnership with Rajasthan Royals as their ‘official Sunscreen Partner’ for the IPL 2025 season.
Mar 27, 2025 07:03
VML India, has partnered with Blue Star to launch the third season of its"Garmi Ki Chhutti" campaign.
The brand has partnered with cricketer Virat Kohli for the campaign.
The campaign features Kohli in four distinct TVCs, each showcasing scenarios where Blue Star ACs beat the heat.
Mar 26, 2025 14:03
Signify has announced the partnership of Ecolink with Punjab Kings for the Indian Premier League (IPL) 2025.
Mar 26, 2025 14:03
The Sleep Company (TSC) has launched its new campaign, "Jam ke soyenge, tabhi toh jam ke dhoyenge," in partnership with Mumbai Indians for IPL 2025.
As the official comfort partner, the brand highlights the importance of sleep and recovery in athletic performance.