Endorsements

The International Cricket Council Wednesday announced Olympic legend Usain Bolt as an ambassador for the upcoming ICC Men’s T20 World Cup, which will be played in the West Indies and USA from 1-29 June.

The announcement comes a few weeks ahead of the start of the biggest cricket carnival spectacle ever that will inspire a new generation of fans. Bolt’s global appeal, alongside his out of this world athletic achievements and ability to transcend boundaries, makes him a perfect fit for the biggest T20 World Cup ever.

Jul 28, 2023 19:07
PUNE: Punit Balan Group (PBG) extends support to yet another talented young Indian athlete, Vaishnavi Babarao Pawar, a top ranked youth archer. She recently finished fourth at the Cadet World cup trial during the national ranking archery tournament.
Jul 26, 2023 18:07
Callaway Golf India Tuesday launched the country's first Golf Fitting Center at the Karnataka Golf Association (KGA) in Bengaluru. Indian cricket legend Kapil Dev inaugurated the facility at the KGA in the presence of Callaway Golf India country manager Prashant Singh.
Jul 24, 2023 19:07
Packaged food brand Farmley has launched its campaign “Healthy Ko Rakhe Healthy” featuring former Indian cricket captain and brand ambassador Rahul Dravid.
Jul 24, 2023 19:07
MUMBAI: Junglee Games India has appointed actor Abhay Deol as the brand ambassador of its newly introduced poker brand Junglee Poker and launched the brand’s first digital campaign, ‘Everyone’s Game.’ Junglee Games said that Deol’s association with the brand will help them make Junglee Poker a household name and everyone’s game.
Jul 21, 2023 19:07
NEW DELHI: Crickex, a sports betting platform, has announced thе appointment оf cricketer Robin Uthappa, аѕ іtѕ brand ambassador. Uthappa's remarkable talent, unwavering dedication, аnd profound passion fоr thе sport perfectly align wіth Crickex's commitment tо excellence аnd innovation іn thе realm оf sports betting, a media release said.
Jul 21, 2023 18:07
Fashion brand Hugo BOSS has announced a long-term partnership with two-time Formula 1 world champion Fernando Alonso.  As part of this latest collaboration, BOSS will dress Alonso at official events off the racetrack, including all major red-carpet moments and interviews. Moreover, Alonso will support BOSS in a spate of ongoing promotional activities, brand events, social media campaigns, and more. 
Jul 19, 2023 19:07
PUNE: Leading private life insurer Bajaj Allianz Life has announced its collaboration with cricketer Shubman Gill, "to take forward its brand journey of being life goal enablers".  This comes as the young cricketer’s exclusive association with an insurance brand. The company will be featuring him in its marketing campaigns to bring alive the product propositions and reach out to a wide customer base. 
Jul 13, 2023 19:07
Kyrie Irving, the NBA All-Star guard now with the Dallas Mavericks, has signed a monster shoe deal with Chinese sports brand ANTA, after being cut loose from Nike late last year.  Irving will not only have a signature product line with ANTA, but has also been named the brand's chief creative officer of basketball.  Irving’s management company, A11Even, negotiated the deal.
Jul 05, 2023 14:07
ASICS, the global sportswear brand from Japan, has appointed Bollywood actor Shraddha Kapoor as its brand ambassador for India. The brand will look to strengthen its ‘Sound Mind, Sound Body’ philosophy through the association and also build prominence among Indian female fitness enthusiasts. The actor will endorse the brand’s footwear and women’s sportswear offerings.
Jun 13, 2023 19:06
MUMBAI: TAM Sports has released the FINAL update - TAM Sports-Celebrity Endorsement Report, which has analysed data for all matches of this year's 16th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 15. Count of channels during IPL 16 are 25 and during IPL 15 it was 21.