Endorsements

Ageas Federal Life Insurance Tuesday introduced its latest brand campaign film, "Cradle to Crease", an initiative that drives home the message that while the future might be exciting, evolving and uncertain, by focusing on financial planning and investing in life insurance, one can face the future with optimism, hope and confidence.

In today's rapidly evolving landscape, a child’s future isn't as distant as it once seemed. Recognizing this, the campaign sheds light on the significance of early financial planning for parents through the lens of Sachin Tendulkar’s debut.

Mar 02, 2021 18:03
DUBAI: Shiv Kapur, one of India's leading professional golfers, has been appointed as the brand ambassador of the newly formed Emirates Amateur Golf League (EAGL). The 39-year-old is a three-time champion on the Asian Tour and was the Rookie of the Year on the Tour in 2005. The Dubai resident also won twice on the European Challenge Tour, including the 2013 Challenge Tour Grand Final that was played in the city.
Mar 02, 2021 17:03
KOLKATA: Sourav Ganguly, president of the Board of Control for Cricket in India, looks to have joined politics in all but name.  Ahead of the upcoming state elections in West Bengal, the former India skipper has officially endorsed Republic Bangla, the news television channel promoted by Arnab Goswami, founder of the Republic TV and strong supporter of the ruling BJP government at the Centre. 
Feb 25, 2021 15:02
STAMFORD, Conn.: JBL Wednesday welcomed new talent to its growing roster of NBA players and teams. Continuing to cultivate the brand’s long-standing relationship with basketball, JBL has identified players who bring the most to their game to create dynamic partnerships that elevate the consumer experience by intersecting sports, music, culture and gaming.
Feb 24, 2021 16:02
MUMBAI: Herbalife Nutrition has announced the renewal of contract with Indian cricketer and captain of the India national team Virat Kohli, for the year 2021.  Herbalife Nutrition will continue to work closely with Kohli to promote nutrition and wellness as a basis for high-quality sports performance.
Feb 24, 2021 15:02
BENGALURU: Levi’s has announced a strategic partnership with actor Deepika Padukone. She will be seen spearheading the new campaign focused on an all-new range of fashion fits from Levi’s.
Feb 23, 2021 18:02
MUMBAI: Unacademy has signed a strategic partnership with cricket legend Sachin Tendulkar. The Master Blaster has picked up a small stake in the edtech company and will also serve as its brand ambassador.
Feb 16, 2021 17:02
MUMBAI: India's online gaming company Games24x7 has appointed retired cricketer VVS Laxman as a brand ambassador of My11Circle, its fantasy sports platform. VVS Laxman joins former India cricket captain Sourav Ganguly, Australian all-rounder Shane Watson, and Afghanistan leg-spinner Rashid Khan to strengthen My11Circle's unique 'Play with Champions' proposition.
Feb 16, 2021 16:02
MUMBAI: Indian gaming company Creative Monkey Games has partnered with the retired Australian cricketer Matthew Hayden to launch a mobile cricket gaming application called Haydos380 in India.
Feb 09, 2021 15:02
NEW YORK: Pepsico snack brand Lay's Tuesday premieres a new global campaign centered on "uniting and bringing joy to people around the world through football". 
Feb 05, 2021 19:02
NEW DELHI: Former WWE superstar 'The Great Khali' has joined Indian celebrity engagement app Unlu,  Khali (real name Dalip Singh Rana), a one time Punjab policeman also who comes from a humble background, created history by becoming the first Indian WWE World champion. His journey from a small village to becoming an international name has inspired many.