HYDERABAD: Japanese sportswear brand ASICS has announced table tennis player Manika Batra as it's new face for "ASICS brand athlete".
There has been a dynamic shift in women empowerment through sports and ASICS is proud to be associated with this movement, the company stated.
"Manika Batra has made our country proud and I am extremely excited to announce our partnership with her as she truly resonates with the brand ethos and is a symbol of female strength. We aim to encourage more and more women to get moving and achieve their highest potential through sports and fitness,'' Rajat Khurana, managing director, ASICS, said, on the association with Batra.
The athlete, who put the Indian flag on the map during the 2018 Commonwealth Games in Australia, expressed delight at the association.
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