Endorsements

Emcure Pharma unveils ‘Cure and Beyond’ campaign featuring Dhoni

SportzPower Team

May 06, 2024 20:05

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PUNE: Emcure Pharmaceuticals has unveiled its new corporate campaign with the tagline – ‘Cure and Beyond’, featuring cricketer MS Dhoni.

In the ever-evolving world of healthcare, Emcure Pharmaceuticals, is all set to cement its belief in ‘Cure and Beyond’. The campaign not only seeks to raise awareness about innovation as the cornerstone of Emcure's operations but also aims to cultivate thought leadership within the Indian Pharmaceutical Market.

May 06, 2024 20:05

Eyewear brand QUE teams up with Shikhar Dhawan ahead of launch

NEW DELHI: QUE, an upcoming premium eyewear brand, Monday announced a collaboration with the Indian cricketer Shikhar Dhawan as an investor and brand ambassador. QUE, co-founded by Shashank Saurabh, Abhishek Deep, and Kumar Vagish, is gearing up for its launch with a promise to "captivate the market with its premium range".

May 06, 2024 20:05

Wheaties celebrates Billie Jean King on its orange box

MINNEAPOLIS: Wheaties has announced its latest limited edition box featuring icon and activist athlete Billie Jean King.

May 03, 2024 20:05

Virat Kohli co-designs a limited-edition trimmer for Philips

Philips announces the launch of a limited- edition trimmer that is co-designed by cricket icon Virat Kohli. Per an official release, the trimmer is made of skin-friendly stainless steel and its self-sharpening blades glide through the beard and moustache, delivering precise results every time.

May 03, 2024 20:05

Lay's releases limited-edition MSD collector's packs

Looking to leverage fan fervour around the ongoing IPL, PepsiCo's potato chips brand Lay's has unveiled a limited-edition collector's packs as a toast to brand ambassador MS Dhoni's "phenomenal achievements on and off the field".

May 01, 2024 19:05

Shahid Kapoor fronts PokerBaazi campaign ‘Tu Poker Khelta Hai Kya?’

PokerBaazi, a Poker platform, has released its latest brand campaign, Tu Poker Khelta Hai Kya?. The campaign features the company’s brand ambassador and Bollywood actor Shahid Kapoor. The campaign intricately highlights how every Indian possesses innate Poker skills that are part of their day-to-day interactions and can be leveraged to become a Poker player.

May 01, 2024 19:05

Erling Haaland now a character in mobile game Clash of Clans

Manchester City star Erling Haaland has become a playable video game character in one of the world's most popular mobile games - Clash of Clans. An animated version of Haaland will become the Barbarian King in the game, BBC quotes developer Supercell as having said. The Norwegian striker's character is the first in the game to be based on a real person.

Apr 30, 2024 20:04

Celebrity endorsed ad volumes down 23% in IPL '24: TAM

MUMBAI: TAM Sports has released the TAM Sports-Celebrity Endorsement Report - IPL 2024 Update 1, which has analysed data from the first 37 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.

Apr 30, 2024 20:04

PUMA onboards Ibrahim Ali Khan as newest brand ambassador

Sports brand PUMA India has announced young actor, Ibrahim Ali Khan Pataudi, as its newest ambassador. With a legacy in both the realms of sports and cinema, Ibrahim is the perfect addition to the PUMA’s Family.

Apr 29, 2024 20:04

Biryani By Kilo partners Shivam Dube with 'Dumdaar' flavours

Biryani By Kilo announces its collaboration with Indian cricketer Shivam Dube. This partnership aims to celebrate the spirit of the Indian Premier League with the flavours of the brand's culinary delights and elevate the matchday experience.

Apr 29, 2024 20:04

ASICS TCS World 10K Bengaluru 2024 Peter Mwaniki

ASICS athlete Peter Mwaniki leads victory at TCS World 10K B'luru

ASICS, a global Japanese sportswear brand celebrates the 16th edition of TCS World 10K Bengaluru 2024. The continued association of ASICS India with Procam International as the official sporting goods partner for TCS World 10K Bengaluru has been a remarkable journey with an astounding registration number of over 30,000 and dynamic competition amongst the runners across levels.

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