Basketball

The NBA has debuted its new campaign, "Playoff Mode. It’s a Thing", which is now streaming across all NBA's social platforms and on the NBA App. 

The campaign premieres on TNT during the 2024 SoFi NBA Play-In Tournament, which tips off with the Los Angeles Lakers taking on the New Orleans Pelicans, followed by the Golden State Warriors visiting the Sacramento Kings, as each team competes to secure a spot in the 2024 NBA Playoffs.

Aug 20, 2021 09:08
MUMBAI: Enhancing its portfolio of live sports streaming, Amazon Prime Video and the Women’s National Basketball Association (WNBA) Thursday announced that millions of Prime Members in India can live-stream WNBA games during the league’s historic 25th season with the next opportunity to watch in India on Saturday, August 21.  
Jul 26, 2021 19:07
NEW YORK: A record 121 NBA and WNBA players are featured on national team rosters for the 2020 Olympic Games in Tokyo.   The men’s and women’s 5x5 competitions will feature a record 49 current NBA players and a record 29 current WNBA players, as well as 16 former NBA and 22 former WNBA players.  The inaugural 3x3 basketball tournament features four current and one former WNBA player.
Jul 26, 2021 18:07
NBA ALL STAR LeBron James has added another title to his ever-growing trophy cabinet, this time financial. With the opening weekend total of the movie "Space Jam: A New Legacy" (which produced and starred in) reportedly coming in at over $31 million, The King is now the first active NBA player to tote $1 billion in earnings, per Sportico.
Jul 21, 2021 19:07
50 POINTS IN AN NBA FINAL GAME, coming 50 years after its last championship win! "Greek Freak" Giannis Antetokounmpo ended one of the greatest NBA Finals ever with 50 points, taking the Milwaukee Bucks to glory for only the second time in their franchise history, 50 years after the legendary Kareem Abdul-Jabbar and Oscar Robertson led the Bucks to the championship in 1971.
Jul 16, 2021 08:07
MUMBAI: A year's wait is finally coming to an end as Japan gets ready to host the Tokyo 2020 Olympic Games behind closed doors due to the Covid-19 pandemic.  The upcoming Olympics are scheduled to be held in the Japanese capital from July 23 to August 8. A total of around 11,000 athletes from 206 countries are expected to participate in 33 sports in Tokyo Olympics 2021.
Jun 28, 2021 17:06
SHENZHEN,: Chinese consumer electronics major TCL has become the global promotional partner of FIBA's 'Her World, Her Rules' program ("HWHR"), showcasing its commitment to empowering women and girls worldwide. This cooperation opens a new chapter for the long-term global partnership between TCL and the International Basketball Federation (FIBA).
Jun 18, 2021 10:06
CHICAGO: Wilson Sporting Goods Co., in partnership with the National Basketball Association, Thursday unveiled the  NBA’s new official game ball in advance of the league’s 75th anniversary season.   The reveal tips off a multiyear partnership, welcoming the NBA’s first official basketball manufacturer – Wilson – back to the game.
Jun 16, 2021 18:06
MUMBAI: The NBA 2K League has returned to Loco, India’s leading game streaming platform, for the 2021 regular-season and season-long competition.  The 16-week season tipped off May 19 with THE TIPOFF Powered by AT&T, and will conclude Saturday, September 4 with the 2021 NBA 2K League finals delivered by DoorDash.
Jun 16, 2021 17:06
MADRID: LaLiga, NBA and T3N Sport & Investment, accompanied by regional and local officials, have unveiled ESC MADRID, the sports and education complex where the two professional leagues will coexist in Madrid.  It has recently entered the final stage of construction and is expected to be completed in 2022.
Jun 09, 2021 09:06
NEW YORK: The National Basketball Association Tuesday announced the NBA Academy Women’s Virtual Program, an eight-week basketball and leadership development program for more than 40 of the top female, high-school age (14-17 years old) prospects from the outside the U.S.