Cricket

NEW DELHI: The most powerful cricket body in the world has yet again been forced to eat humble pie after falling at the wrong end of the stick on the legal front. Needless to say, it is a seriously expensive pie. 

The Board of Control for Cricket in India (BCCI) is reportedly ready to cough up compensation of over Rs8 billion to IPL franchise Kochi Tuskers Kerala for terminating its contract in 2011, a massive mark-up on the Rs3 billion the team's promoters were initially willing to settle for.

Apr 01, 2019 14:04
MUMBAI: Navneet Education’s youth stationery brand, Youva, is releasing its new television commercial (TVC) starring brand ambassador Prithvi Shaw. The Youva campaign marks first TVC with the young batting prodigy, going on air in 2019.
Mar 30, 2019 12:03
MUMBAI: Fantasy cricket is certainly taking the IPL 2019 by storm and another brand joins the bandwagon. CricPlay, which was recently launched in the market as India’s first fantasy cricket gaming app which is free-of-cost, has named former Indian cricketer Gautam Gambhir as its brand ambassador.
Mar 30, 2019 10:03
MUMBAI: Fast&Up, one of India’s fastest growing sports nutrition brands under Switzerland’s Aeronutrix Sports Products Private Limited, has named Indian opening batsman Mayank Agarwal as its brand ambassador. Agarwal is the second sportsperson from the country to represent the brand after former men’s hockey team captain Sandeep Singh.
Mar 29, 2019 16:03
MUMBAI: William Lawson’s scotch whisky by Bacardi India, has partnered with Mumbai Indians as their official sponsor for the IPL 2019.
Mar 29, 2019 16:03
NEW DELHI: Harman, a wholly-owned subsidiary of Samsung Electronics Co., Ltd. has announced its sponsorship of Indian Premier League franchise Delhi Capitals, through its popular audio brand JBL.
Mar 29, 2019 15:03
KOLKATA: 2-time Indian Premier League (IPL) champions Kolkata Knight Riders (KKR) will be continuing with Gozoop as its digital marketing partner and What Works as its video content partner for the 2019 season.
Mar 29, 2019 15:03
MUMBAI: New Era, the American sports and lifestyle brand, has announced Indian batsman and Mumbai Indians captain Rohit Sharma as its new brand ambassador in India. As part of the agreement, New Era will be launching a special range of caps for the country’s market branded on the famous cricketer. Rohit will also be giving inputs on its design and style.
Mar 29, 2019 15:03
NEW DELHI: Indian Premier League (IPL) franchise Delhi Capitals will have the logo of APL Apollo Tubes visible on the back of each player’s jersey as a result of its associate sponsor deal with the brand.
Mar 29, 2019 15:03
NEW DELHI: CricPlay, the Indian fantasy gaming platform, has launched what it claims is the first-ever fantasy cricket app in the country where users can play for free by creating their own fantasy teams on it and win cash prizes. Made available on Android and web platforms, the game is in three formats – Fantasy Leagues, Super Leagues and Daily Predictions.
Mar 28, 2019 18:03
NEW DELHI: Usha International, one of India’s leading consumer durables companies, continues its association as an official partner for the sixth consecutive year with Mumbai Indians. As part of the association, the Usha logo will be seen on the leading side caps and helmets of MI players. An Usha Experiential Zone at the outer concourse of stadia has been set up to connect with consumers.