MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 6, which has analysed data from the first 48 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Data Analytics
Oct 14, 2022 16:10
The ABB FIA Formula E World Championship has grown its cumulative audience for Season 8 beyond the record-breaking levels achieved the previous season with a four-way battle for the championship, a new qualifying format and a return to racing in Asia contributing to the new highs.
Oct 14, 2022 14:10
MUMBAI: TAM Sports has released its advertising report based on the recently concluded Asia Cup 2022 - "TAM Sports-Asia Cup Advertising Report (Y 2016-18-22)".
Oct 03, 2022 16:10
MUMBAI: Old is gold? That would certainly appear to be the case IF one goes by Hansa Research’s Brand Endorser Report, which has ranked cricketing icon Sachin Tendulkar as India's number one sports celebrity, followed by (usual suspect) Virat Kohli and MS Dhoni, in that order.
Sep 26, 2022 16:09
MUMBAI: Dream Sports has announced the appointment of Dr Anantha Sundararajan as their chief data officer (CDO).
Sep 23, 2022 06:09
NEW YORK: TGI Sport announced Thursday it had agreed terms to acquire Brand Brigade, an advertising technology company specializing in virtual advertising and product placement.
Sep 20, 2022 18:09
BENGALURU: Cristiano Ronaldo leads the list of the most influential players on Instagram who are expected to play at FIFA World Cup 2022, according to Nielsen InfluenceScope.
The Portuguese striker comes in ahead of Argentina’s Lionel Messi, Brazil’s Neymar and France’s Kylian Mbappé.
When it comes to national teams, France tops the list, followed by Brazil, Portugal and England, in that order.
Sep 20, 2022 15:09
GURUGRAM: Pro Kabaddi League team Haryana Steelers, ahead of the 2022-23 season, announced that performance intelligence platform ATIUM Sports had come on board as technology partners.
Sep 16, 2022 16:09
LONDON: TGI Sport, the global sports technology, media, and marketing company, has acquired virtual media solutions provider Interregional Sports Group (ISG), the company announced Friday.
Sep 15, 2022 10:09
MUMBAI: India’s strongest brands have bounced back from the pandemic to increase their brand value by a massive 35% CAGR since 2020, when COVID-19 hit the country. India’s top 75 brands are worth a combined $393 billion, equivalent to 11% of India’s national GDP.
Sep 15, 2022 00:09
MUMBAI: Comscore has appointed Geet Lulla as vice president – Sales for Asia-Pacific.
Lulla brings more than 30 years of business experience and successful B2B sales performance across the technology industry in Asia. Over the years he has built high-performing teams, and worked on providing business solutions and successful outcomes to clients.