IPL

MI players front Lauritz Knudsen's marketing campaign

SportzPower Team
Apr 03, 2025 18:04

Lauritz Knudsen Electrical and Automation (formerly L&T Switchgear), principal partner of Mumbai Indians, recently launched its new integrated marketing campaign featuring the IPL franchise and its players. 

Marking a significant milestone in their strategic partnership with MI, Lauritz Knudsen has rolled out a new TV Commercial which highlights the strong contribution made by the brand to India’s progress, weaving a narrative that connects technological innovation with sporting excellence.

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