MADRID: Spanish football giants Real Madrid has announced an exclusive partnership with IMG to commercialise the club’s digital overlay advertising on perimeter boards at the Santiago Bernabéu stadium.
The multi-year deal beginning with the current 2019/20 season will also see IMG develop regional partnerships for the club in…
NEW YORK: After celebrating 10 years of #NBATwitter, the National Basketball Association (NBA), Twitter and Turner Sports Wednesday announced a multi-year partnership extension that brings more live NBA game and on-demand content to Twitter than ever before.
MUMBAI: Discovery Communications India has expanded the role of Vijay Rajput, currently serving as SVP – Affiliate Sales & Product Distribution, with an additional responsibility of heading its sports business in South Asia.
Rajput is a media industry veteran having more than three decades of work experience, majority of…
MUMBAI: The countdown to the 17th edition of Asia’s prestigious World Athletics Gold Label Road Race Tata Mumbai Marathon (TMM) has well and truly begun.
For the first time in Indian distance running history 55,322 runners will stand in unison at the start line of the event and serve as an inspiration to #BeBetter. Credited…
MUMBAI: The FIH’s decision to host back-to-back Hockey World Cups in India came after Hockey India assured a minimum guarantee as hosting rights fee that was massively higher than the next best offer that came in from Belgium.
While Hockey India has promised the FIH 3.5 million Swiss Francs (approximately Rs 260m), Belgium…
GUWAHATI: The Khelo India Youth Games 2020 is not just creating a strong sports ecosystem in the country, but is also taking a strong pro-environmental stand. In a first-time initiative, Khelo India Youth Games will be using electric cars for inter-venue transfers or dignitaries.
The Electrical Vehicle Program will be promoted…
GUWAHATI: With no signs of the protests against the Citizenship Amendment Act (CAA) dying down in Assam, Prime Minister Narendra Modi has cancelled his scheduled inauguration of the Khelo India Youth Games 2020 in Guwahati on January 10.
“We had invited the Prime Minister. Till now, no confirmation has come. But informally,…
MELBOURNE: Responding to the destruction caused to communities, families and wildlife by the devastating bushfires raging across Australia, the ICC has sought help from the global cricket family to support relief efforts through its charity partner UNICEF Australia.
UNICEF Australia is prioritising bushfire emergency relief…
NEW DELHI: Reigning world champion PV Sindhu will look to give a rollicking start when the Hyderabad Hunters take on Chennai Superstarz on January 20 in Chennai as the Premier Badminton League (PBL) celebrates its fifth year of high-quality action.
While Sindhu will be the star attraction for former champions Hyderabad…
MUMBAI: While the 2020 edition of the Indian Premier League (IPL) is set to get underway at the Wankhede Stadium in Mumbai on March 29, the final will be played on May 24, IANS reports.
The 57-day window also means that host broadcaster Star India is likely to have its way and there will be no double headers. The starting…