MUMBAI: With more matches going into the final overs, individual brilliant performances supported with world class broadcast, VIVO IPL 2019 continues its spectacular rise on the Star Network. Just four weeks into the tournament, VIVO IPL on Star network has seen 411 million* viewers tuning in. This is close to the total tournament…
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Sports Flashes, Channel 2 co-produce docu on India-Pak WC rivalry
NEW DELHI: Sports Flashes, India’s first sports radio, and UAE's Channel 2 Group Corporation have collaborated for a documentary on India-Pakistan rivalry at cricket World Cups that will release soon.
The film features six World Cup matches played between India and Pakistan. The chief cricket content lead for the documentary…
Quess East Bengal in partner talks with Barca
BENGALURU: Senior officials of LaLiga title defender Barcelona and East Bengal FC met on Wednesday to explore the possibility of an association between the two clubs.
The meeting that was held at the Quess House in Bengaluru was facilitated by Rakuten, Barcelona's principal sponsor and the global innovation partner, which…
Colaco, Krishnan head Dream11's new ad-free sports platform
MUMBAI: Fantasy sports platform Dream11 Thursday announced the launch of FanCode, an ad-free multi-sport aggregator platform, offering a wide spectrum of content, commerce and community engagement.
The company claims the platform has already amassed over 10 million users. FanCode will be independently led by industry veterans…
DAZN launches ad suite powered by Adform and Opta
LONDON: DAZN Media, the global media partnerships, sponsorship and advertising entity of DAZN Group, has unveiled Wednesday, in association with integrated advertising platform, Adform, and Opta, its suite of dynamic creative assets for brands, ‘DAZN Dynamics’, the first proposition since the new business entity was launched in March…
Snapchat appoints India mkt dev head
MUMBAI: Snapchat has hired its first employee in India as part of the company’s ongoing commitment to the region. Durgesh Kaushik will lead local market development activities including strategic partnerships, community development and overall ecosystem initiatives that support growth.
Dhawan face of GS Caltex India
MUMBAI: GS Caltex India, a 100 per cent owned subsidiary of GS Caltex Corporation, South Korea, has signed cricketer Shikhar Dhawan as it’s brand ambassador in a strategic move to establish itself as a major player in the premium lubricants category in the country.
As part of the association, Shikhar Dhawan will be the face of…
Wilson Sporting Goods partners Autism Speaks
CHICAGO: Wilson Sporting Goods, the world’s leading manufacturer of high performance baseball and softball equipment, announced a new partnership with Autism Speaks, a global nonprofit organization dedicated to promoting solutions, across the spectrum and throughout the life span, for the needs of people with autism and their families…
EPL stars invest in STATSports
LONDON: STATSports has divested an undisclosed stake to Raheem Sterling and Alex Oxlade-Chamberlain in a cash-come-sweat equity deal that reportedly involved the two Premier League stars investing over £1 million ($1.3 million) each in the global leader in wearable tech and performance analysis tracking equipment and software.
…Zee Bangla launches U-19 football League, gets IFA backing
KOLKATA: The Zee Network, which had exited the sports broadcast business with the sale of Ten Sports to Sony in2016, is making its second "tiptoe" back into the game as it were in the last six months. And it is in the regional language space that it is focusing its activities.