Advertising

Mar 01, 2018 17:03
NEW YORK: The National Football League has moved quickly to replace Papa John's as its official pizza sponsor, announcing a multiyear sponsorship agreement with rival Pizza Hut a day after ending ties.
Feb 27, 2018 17:02
MUMBAI: IPL host broadcaster Star India has announced the Star Re.Imagine Awards, an award that will recognize creativity and innovation in the use of integrated media in advertising campaigns aired during the VIVO IPL 2018 on Star Sports & Hotstar.
Feb 27, 2018 16:02
NEW DELHI: The Indian Olympic Association (IOA) Monday announced Edelweiss Financial Services Limited, as sponsor of the Indian contingent for 2018 Commonwealth Games 2018, 2018 Asian Games and 2020 Olympic Games as well as National Games 2018 and 2019. 
Feb 27, 2018 16:02
MUMBAI: Sports and entertainment consultancy Gemba has unveiled a sponsorship valuation platform Turnstile, which, it asserts, will provide both buyers and sellers the ability to recognize the physical assets as well as the intellectual property of sponsorships.
Feb 27, 2018 14:02
MUMBAI: In the lead-up to the Commonwealth Games 2018, which kicks off in just over a month, India broadcast partner Sony Pictures Sports Network (SPSN) on Monday launched its promotional campaign - 'Rang De Tiranga. Sony has designed a campaign that urges the fans to take notice and cheer on its athletes as they vie to bring home yet another huge tally of medals, an official release states.
Feb 23, 2018 12:02
MUMBAI: Gearing up to capitalize on the unprecedented marketing and branding opportunity that this year’s edition of India’s biggest cricket extravaganza offers, five more marquee brands have joined Star India’s stable of big-name brands for the Vivo IPL 2018.
Feb 21, 2018 16:02
DOHA, Qatar: FC Bayern Munich AG and Qatar Airways have agreed a new partnership. The airline replaces German national carrier Lufthansa and will be an FC Bayern platinum partner from 1 July until 2023.
Feb 21, 2018 14:02
PARIS: Renault Sport Formula One Team and Alibaba’s Tmall will partner for the 2018 FIA Formula One World Championship, with the logo of the Chinese B2C marketplace – the Tmall Cat – being displayed prominently on the Renault RS 18 F1 Challenger. Further details of the partnership will be released in March.
Feb 21, 2018 13:02
MUMBAI: Bridgestone India, a subsidiary of one of the world’s leading tyre and rubber companies, has announced partnerships with new members of ‘Team Bridgestone’ under its global Olympic partnership. 
Feb 21, 2018 12:02
LONDON: The International Triathlon Union (ITU) has finalised a long-term partnership with leading sports marketing company Infront.