COLOGNE: The Central European division of Universal Music Group (UMG) have announced a multi-year partnership with ESL Gaming, the world’s biggest eSports company that will be managed out of UMG’s Berlin headquarters.

The aim of the agreement is to exclusively help Universal discover and promote new artists through ESL’s global tournaments and channels. In an industry first, UMG will partner with ESL to create the ultimate destination for gaming and music fans alike to experience the official soundtrack of the world’s esports leagues and tournaments. 

Aug 08, 2022 19:08
MUMBAI: Fantasy sports and casual games platform PlayerzPot has just turned 7! Celebrating the milestone, the brand has announced actress Rashmika Mandanna as brand ambassador. PlayerzPot has engaged gamers across demographics in India with over 15+ games such as Ludo, Carrom, Snakes Ladders-Ludo, Fruit Slice, Sheep Fight, Poker, and Call Break. 
Aug 05, 2022 18:08
NEW DELHI: India’s Mohammed Ibrahim secured his place in the final of the first-ever Sim Racing World Cup by finishing second in the Asian Continental Qualifiers. Ibrahim ended the race impressively with a lap time of 1:33.575 behind Thailand's Thanathip Tanalapanan, who grabbed the top position after completing the race in 1:33.561.
Aug 03, 2022 19:08
MUMBAI: PC company Acer is all geared up to kick-start “Predator Gaming League 2022” from 12th of August through to the finale on 4th September in Bengaluru.   Some of India’s top e-sports team will battle it out in the PUBG PC and DOTA2 tournament and the winners from India will travel to Japan to compete in the $400,000 prize pool Asia Pacific Grand Finale.
Aug 01, 2022 17:08
NEW DELHI: Esports Federation of India (ESFI) hosted a send-off ceremony for the Indian contingent participating at the first-ever Commonwealth Esports Championship on Sunday.  The inaugural multi-nation esports tournament is organized by Commonwealth Games & Global Esports Federation; scheduled in Birmingham from August 6-7.
Aug 01, 2022 14:08
NEW DELHI: The second season of Esports Premier League (ESPL), the country’s first-ever franchise-based esports league carrying a prize pool of Rs 1 crore, has been put on hold just ahead of the LAN finale, which was set to be fought between the top 16 teams still in the fray from 1st to 5th August.
Jul 27, 2022 07:07
REDWOOD CITY, Calif: Electronic Arts Inc. and Juventus, the biggest and most successful Italian football club in the world, Tuesday announced a new, multi-year partnership, which will see Juventus return to EA SPORTS’ football video game series beginning in EA SPORTS FIFA 23, launching September 30.
Jul 22, 2022 18:07
NEW DELHI: Game and eSports streaming platform Rooter is going to host a Battlegrounds Mobile India tournament, slated to be held from July 25th to August 3rd. 
Jul 21, 2022 15:07
MUMBAI: New Zealand Cricket (NZC) and sports technology company Dream Sports have joined forces to build a "comprehensive suite of digital fan engagement products" in an exclusive five-year deal. A significant move on the cricketing landscape, the partnership will create unique, fan-focused avenues across Non-Fungible Tokens (NFTs), gaming and merchandising through Dream Sports’ portfolio.
Jul 15, 2022 17:07
MUMBAI: The Federation of Indian Fantasy Sports (FIFS) Friday announced the appointment of Joy Bhattacharjya as its director-general.  In this role, Bhattacharjya will oversee the functioning of the body and work with policymakers and industry stakeholders alike. Joy is a well-known figure in India’s sports & media entertainment industry.  
Jul 14, 2022 18:07
NEW DELHI: Led by the Commonwealth Games Federation CEO Katie Sadleir, top global sports administrators will discuss the growth of Esports in India as well as its potential future globally as the Confederation of Indian Industry (CII) will be conducting the Esports Conference 2022, ‘Rise of Esports – The Emerging Frontier’, on Friday.