Brands

Marriott Bonvoy global campaign celebrates 'how travel shapes us'

SportzPower Team

Apr 07, 2025 17:04

Read more about Marriott Bonvoy global campaign celebrates 'how travel shapes us'
Log in to post comments

What makes a trip unforgettable? For Marriott Bonvoy, the most valuable souvenirs aren't the tangible ones you bring back, but the experiences, connections, and memories that stay with you long after the journey ends.

Marriott Bonvoy travel platform has launched its newest global campaign that celebrates how travel shapes us. Beginning with a new hero film, "You Are The Greatest Souvenir", the campaign is an ode to travel's transformative power.

Apr 07, 2025 13:04

40%+ ad volumes from 5 categories in 13 matches of IPL 18: TAM

TAM Sports has released the TAM Sports – IPL 18 Advertising Report, which has analysed data from the first 13 games of this year's 18th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 17.

Apr 07, 2025 11:04

IPL report CrispInsight Kadence International

IPL viewers: '2/3rd recall fantasy sport brands, 1% sport brands'

As IPL 2025 unfolds, a new report by CrispInsight, in collaboration with Kadence International, reveals significant trends in brand recall, providing key insights into advertising effectiveness. The eDART-IPL25 study challenges the assumption that high ad spends directly translate to strong brand recall, highlighting striking differences in recall across industries.

Apr 05, 2025 03:04

Listerine partners with Kolkata Knight Riders for IPL 2025

Listerine, #No.1 mouthwash in the world, has announced its partnership with the Kolkata Knight Riders (KKR) as their official mouthwash partner for the Indian Premier League (IPL) 2025 season. Listerine’s collaboration with KKR marks a significant step towards promoting oral care with IPL’s popular cricket team and players highlighting the crucial role of mouthwash in daily oral care regimes.

Apr 04, 2025 21:04

KFC inks 3-yr extension as Big Bash League title sponsor

International fast food chain KFC has extended its title sponsorship of Australia's Big Bash League (BBL) for another three seasons. This decision comes as the tournament experiences a surge in viewership, highlighting its growing popularity among fans.

Apr 04, 2025 12:04

Shake-up at PUMA: Freundt out, adidas alum Hoeld new CEO

In an unexpected development, the supervisory board of PUMA SE has appointed Arthur Hoeld as chairman of the management board and CEO of PUMA SE, effective July 1. Arne Freundt, CEO of PUMA SE, and the supervisory board have mutually agreed that Freundt will step down as CEO on April 11, due to differing views on strategy execution and will leave the company after 14 years in various leading positions.

Apr 03, 2025 18:04

Cena leads sundae cone brand Drumstick 'into the ring' with WWE

Sundae cone brand Drumstick is stepping into the ring with WWE "to take down dry, boring snacks and declare victory over flavorless foes". The partnership, fueled by WWE legend John Cena, brings high-energy excitement via social contests, epic content and larger-than-life activations, kicking off with an on-site presence at WrestleMania 41 at Allegiant Stadium in Las Vegas.

Apr 03, 2025 18:04

adidas' 'The Original' campaign launched for Spring/Summer '25

adidas Originals has launched "The Original" campaign for Spring/Summer 2025, focusing on individuality and cultural pioneers. Following the previous campaign, "We gave the world an Original. You gave us a thousand back", this new phase aims to inspire the next generation to create their own stories.

Apr 03, 2025 18:04

MI players front Lauritz Knudsen's marketing campaign

Lauritz Knudsen Electrical and Automation (formerly L&T Switchgear), principal partner of Mumbai Indians, recently launched its new integrated marketing campaign featuring the IPL franchise and its players.

Apr 03, 2025 17:04

Euro India Fresh Foods named Gujarat Titans snacking partner

Euro India Fresh Foods, a snack and beverage company based out of Surat, has been named the Official Snacking Partner of Gujarat Titans. This collaboration brings together the passion of cricket and the delight of snacking, ensuring that fans can enhance their match experience with Euro’s premium-quality offerings.

Apr 03, 2025 16:04

Road to The Giorgio Armani Tennis Classic

Four Seasons partners Armani for global luxury tennis tourney

Four Seasons has announced a new global luxury tennis tournament in collaboration with Giorgio Armani, bringing together sport, style, and five-star hospitality. Titled The Road to The Giorgio Armani Tennis Classic, this prestigious event will feature legendary champions such as Venus Williams, Juan Martín del Potro, Jo-Wilfried Tsonga, and Goran Ivanišević.

Subscribe to Brands