BENGALURU: Sports brand PUMA has officially signed renowned fitness icon Milind Soman as its Running Ambassador, marking his first-ever partnership with a performance wear brand.
News
Apr 15, 2024 20:04
Gujarat Titans owner CVC Capital Partners set to launch IPO
Global buyout firm CVC Capital Partners, the owner of IPL franchise Gujarat Titans, Monday announced plans to launch an initial public offering "in the coming weeks" and list on Euronext Amsterdam.
The IPO is expected to raise a minimum of €1.25 billion, with €250m coming from a mix of new shares as well as the sale of shares…
Apr 15, 2024 20:04
90% of India's top footballers come from 9 states, 1 city: Report
In a country with a population of over 1.4 billion, 90 percent of the country’s elite-level players come from nine states and one city, according to a report by Indian Express.
Moreover, the data, when broken down further, indicates that over 65 percent of top-level football players in the country come from only five states…
Apr 15, 2024 20:04
Bhawanipore FC partners LaLiga for grassroot development
KOLKATA: The LaLiga Academy on Saturday tied up with city-based Premier Division Club Bhawanipore FC that promises to bring in Spanish flair and technique to grassroot football in West Bengal.
Designed by the Global Technical director of LaLiga along with a team of experts across several countries, the partnership will also…
Apr 15, 2024 20:04
Oral B signs Rohit Sharma as brand ambassador
MUMBAI: Oral-B, P&G's oral care brand, Monday unveiled its latest campaign shining a spotlight on, Oral-B Criss Cross.
Designed by dental professionals Oral-B Criss Cross introduces a leading innovation in toothbrushes with advanced Criss Cross bristling technology. The brand also welcomes India cricket captain Rohit…
Apr 15, 2024 20:04
Punit Balan Grp appoints Anjum Tanwar as sports div CEO
Punit Balan Group (PBG) has announced the appointment of Anjum Tanwar as the new chief executive officer of their sports vertical.
“We have been expanding and, in Tanwar, have found a leader who can take our various initiatives to heights thanks to his experience in diverse fields,” Punit Balan, chairman and managing…
Apr 15, 2024 20:04
Bundesliga Dream India project ropes in Kartik Aaryan as ambassador
Hindi film A lister Kartik Aaryan has been named as an ambassador for the “Bundesliga Dream India” project, which officially kicked off this weekend.
A Gen Z icon, Aaryan attended the national trials in Mumbai last weekend. He will also work with the DFL Deutsche Fußball Liga and promote the project across his various social…
Apr 15, 2024 20:04
NODWIN Gaming partners with Global Esports Federation
NODWIN Gaming, the South Asian gaming and esports company, Monday announces the agreement with the Global Esports Federation (GEF) to become the Portfolio Management Company (PMC) for key global emerging markets across South and Central Asia, Africa, the Middle East, and parts of Southeast Asia.
This collaboration marks a…
Apr 15, 2024 20:04
Shikhar Dhawan to bat for CREX with 'Cricket ka Gabbar' campaign
CREX, a cricket score and news platform, has signed ace cricketer Shikhar Dhawan as its new brand ambassador.
CREX kicked off the association with Dhawan via a "Cricket ka Gabbar" campaign.
Dhawan is addressed as the Gabbar of on-field cricket. With this association, CREX aspires to showcase the collaborative…
Apr 15, 2024 20:04
Endorphins Ent wins Bengal ProT20 League social media mandate
Digital marketing agency Endorphins Entertainment has been appointed the official social media partner for the "first-ever" Bengal ProT20 League, incepted by the Cricket Association of Bengal and exclusively executed by Arivaa Sports.
The league, featuring both men's and women's teams, will officially launch in Kolkata in June…