Brands

Feb 23, 2024 18:02
The Board of Control for Cricket in India (BCCI) has reportedly sold four sponsorship slots for the Indian Premier League (IPL) for a combined amount of Rs 1,485 crore. Per Economic Times, the four companies that bagged the slots are My11Circle, Angel One, Ceat (all for five years) and Rupay (for three years). The bids were reportedly submitted to the BCCI on Wednesday.
Feb 22, 2024 19:02
BENGALURU: Ahead of the second season of the WPL, UP Warriorz, owned by Capri Sports, have announced a partnership with Kay Beauty, which lays claim to being India’s first (and also largest) celebrity beauty brand founded by Katrina Kaif in partnership with Nykaa.
Feb 21, 2024 19:02
PURCHASE, N.Y.: In 1992, Pepsi partnered with Shaquille O'Neal and Reebok for the first time, a celebration of the big man who was taking Orlando and the league by storm. 
Feb 20, 2024 17:02
MUMBAI: NueGo, India’s leading intercity electric AC bus service from GreenCell Mobility, Tuesday announced its latest collaboration with Delhi Capitals for the upcoming Women's Premier League, set to commence on February 23rd.
Feb 16, 2024 19:02
Marks & Spencer is welcoming PUMA and Reebok to its The Sports Edit on M&S platform, as the retailer continues to bolster its sportswear offer as part of its ‘Brands at M&S’ strategy.
Feb 16, 2024 17:02
Indian billionaire and chairman of Mahindra Group, Anand Mahindra applauded Sarfaraz Khan's father, Naushad Khan's effort for his son's Test debut in the ongoing third Test against England in Rajkot.
Feb 16, 2024 16:02
BENGALURU: Sports brand PUMA India has joined forces with Delhi Capitals as the TATA Indian Premier League franchise's official kit partner, ahead of the year’s WPL and IPL season.
Feb 14, 2024 18:02
SEATTLE: Brooks Running, a subsidiary of Berkshire Hathaway, finished 2023 with record revenue growth of $1.2 billion, up 5% year-on-year, and a record 20 million+ units sold. 
Feb 13, 2024 19:02
BENGALURU: Casualwear brand United States Polo Association (USPA) has unveiled its new brand store in Jayanagar, Bengaluru. 
Feb 13, 2024 19:02
LONDON: McLaren Racing Monday announced Optimum Nutrition, the world’s number one sports nutrition brand, as Official Sports Nutrition Partner of the McLaren Formula 1 Team for the 2024 season and beyond.