Technology

Universal Music joins hands with eSports company

Last updated : Aug 27, 2018 16:08

SportzPower Team

Aug 27, 2018 15:08

COLOGNE: The Central European division of Universal Music Group (UMG) have announced a multi-year partnership with ESL Gaming, the world’s biggest eSports company that will be managed out of UMG’s Berlin headquarters.

The aim of the agreement is to exclusively help Universal discover and promote new artists through ESL’s global tournaments and channels. In an industry first, UMG will partner with ESL to create the ultimate destination for gaming and music fans alike to experience the official soundtrack of the world’s esports leagues and tournaments.

Tags

eSports

gaming

music

Read more about Universal Music joins hands with eSports company
Log in to post comments

Dec 12, 2022 20:12

Transfer Tracker service launched to help clubs reclaim millions

MADRID: LaLiga Tech and Sevilla FC Monday announced the availability of Transfer Tracker, a technology and legal consulting service that will return millions in unpaid compensation payments to football clubs around the world.

Dec 07, 2022 19:12

Digital Trends Report 2023: 'Sport gets serious about communities'

LONDON: IMG and its digital agency Seven League Wednesday launched their Digital Trends Report 2023, exploring the technologies and developments that will shape the sport media landscape for rightsholders over the next 12 months.

Dec 06, 2022 19:12

SD Huesca captain's armbands digital asset

SD Huesca transforms their captain's armbands into digital asset

For the past three seasons, LaLiga 2 club SD Huesca have been paying tribute to the teams they’ve visited through their special captain’s armbands. In SD Huesca’s case, they create a personalised design for each away game, incorporating elements of the club and city they’re visiting, thereby highlighting the culture and identity of each opponent.

Dec 05, 2022 10:12

‘In next 2-3 yrs, Sport 24 looking at 2nd chnl, possibly OTT, maybe PPV’

IMG Media's Sport 24, is the first and only live sports channel for the airline and cruise line industries, which was launched in 2012.

Dec 01, 2022 18:12

2023 Formula E World C'ship: Jaguar TCS Racing unveil I-TYPE 6

MUMBAI: Jaguar TCS Racing Thursday revealed the Jaguar I-TYPE 6, designed and engineered to compete for the 2023 ABB FIA Formula E World Championship, as the all-electric motorsport category moves into a new Gen3 era.

Dec 01, 2022 18:12

LaLiga to give fans opportunity to own all goal-scoring balls

MADRID: LaLiga will be the first competition in the world to make official goal-scoring balls available to fans, thanks to an agreement with Gol-Ball.

Dec 01, 2022 08:12

MPL bans 1m+ accounts on the platform in 2022

MUMBAI: Virat Kohli-backed fantasy sports platform Mobile Premier League (MPL) has banned over a million user accounts in 2022.

Nov 30, 2022 02:11

MINT Collective to return to Vegas; eBay presenting partner

NEW YORK: IMG and Collectable Tuesday announced its event uniting sports collectibles professionals, collectors and investors will return to Las Vegas March 30 to April 2. eBay will also return as the event’s presenting sponsor, alongside Peyton Manning’s Omaha Productions, which will produce original content with the event as part of a three-year strategic partnership.

Nov 23, 2022 18:11

TCS extends partnership with Singapore Marathon until 2026

SINGAPORE: Tata Consultancy Services (TCS) announced Wednesday that it is extending its sponsorship of the Standard Chartered Singapore Marathon (SCSM) Corporate Challenge for four more years until 2026.

Nov 17, 2022 18:11

Meta appoints Sandhya Devanathan as India head

MUMBAI: Social media giant Meta's new VP Sandhya Devanathan. (Photo | Sandhya Devanathan Linkedin)Social media giant Meta's new VP Sandhya Devanathan. (Photo | Sandhya Devanathan Linkedin)By PTI NEW DELHI: Social media giant Meta has appointed Sandhya Devanathan as the vice president of Meta India, the company said on Thursday.

Subscribe to Technology