Brands

Cricket Scotland has announced Karnataka Milk Federation's dairy brand Nandini as the official sponsor of the Scotland men’s team at the upcoming ICC Men’s T20 World Cup 2024.

The Nandini logo will be present on the leading arm of the new Scotland men’s playing shirts at the tournament, which takes place in West Indies and USA and begins on 2 June.

Claire Drummond, Cricket Scotland Commercial manager, said: “We’re delighted to partner with Nandini ahead of what will be an exciting T20 World Cup campaign for our squad and supporters.

Nov 21, 2018 12:11
NEW DELHI: The captain of the Indian men's hockey team, Manpreet Singh on Tuesday signed up with adidas, the global sports giant ahead of the season-ending Odisha Hockey World Cup to be played in Bhubaneswar from 28 November to 16 December. IOS Sports and Entertainment, one of India’s largest sports marketing and talent management companies, brokered the deal on Manpreet’s behalf.
Nov 14, 2018 15:11
LONDON: The ATP has unveiled a new brand identity and plans for an ambitious global marketing campaign – built around its "Love It All" message, which highlights the unparalleled excitement and drama delivered by every one of the ATP’s 63 tournaments during the season.
Nov 13, 2018 10:11
MUMBAI: Birla Gold, the cement brand of the BK Birla Group of Industries, has launched its new ad campaign for the latest Pro Kabaddi League season and commemorating its association with three-time champions Patna Pirates. The film, conceptualised and executed by BBH India, features key Patna Pirates players - Pardeep Narwal (captain), Deepak Narwal, Jaideep, Manish and Vijay Malik.
Nov 02, 2018 14:11
LONDON: Italy-based global coffee giant Lavazza has scooped up a double whammy in the Premier League as giants Arsenal and Liverpool have named the brand as their official coffee and regional partner.
Nov 01, 2018 13:11
MUMBAI: Indian cricket captain Virat Kohli took to Twitter on Tuesday to announce his first ever personalised range of sneakers that he has co-curated with global sports apparel makers Puma called ‘one8 Basket’. Besides Puma’s official Indian website, the product has been made available on Myntra in an exclusive partnership so far.
Oct 19, 2018 12:10
MUMBAI: PepsiCo India on Wednesday named Viraj Chouhan as its new chief communications officer from 1 November this year. Chouhan will be making a move from Ola Cabs, where he was serving in the same capacity, Exchange4Media reports.
Oct 19, 2018 11:10
MUMBAI: Aeronutrix Sports Products Private Limited's Fast&Up has announced former Indian hockey captain, Sandeep Singh as their brand ambassador.
Oct 11, 2018 12:10
MUMBAI: Indian women’s football star Aditi Chauhan launched top furniture brand, Godrej Interio’s ‘Posture Support Mattress’ on Wednesday at an event in the city on Wednesday, IANS reports.
Oct 06, 2018 14:10
SINGAPORE: The Ultimate Fighting Championship (UFC) seems to be making the most of one of its celebrated fighters, Conor McGregor’s return to competitive MMA on Saturday in Las Vegas by providing greater exposure to one of its principal sponsors, AirAsia.
Oct 02, 2018 15:10
MADRID: MotoGP commercial rights holder Dorna Sports has announced HJC Helmets as title sponsor of the German Grand Prix in both 2019 and 2020, with the popular event to take place at the celebrated Sachsenring once again.  The HJC Helmets Motorrad Grand Prix Deutschland will take place from the 5th to 7th July in 2019.