MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 6, which has analysed data from the first 48 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Brands
Jun 02, 2021 23:06
LOS ANGELES: Global tech wellness brand Therabody, creators of the Theragun, have announced football superstar Cristiano Ronaldo as the company's newest Therabody Athlete.
The partnership also marks the release of Therabody's largest global ad campaign to date, which will launch in the United States, United Kingdom, Europe, Canada, Australia, China, and Japan.
Jun 01, 2021 21:06
NEW DELHI: Global sports brand PUMA and LaLiga present the new official match ball for the 2021/21 season: the Accelerate.
Ibai Llanos, the most popular Spanish-speaking Caster, led the unveiling Monday on his Twitch channel, showcasing the design of the upcoming season’s primary match ball, which combines traditional white with an explosive mix of red, yellow and orange tones.
May 27, 2021 19:05
MUMBAI: The Advertising Standards Council of India (ASCI) on Thursday unveiled the final guidelines for influencer advertising on digital media. The draft guidelines initially were issued in February and feedback from all stakeholders – advertisers, agencies, influencers and consumers – was sought.
May 26, 2021 19:05
MOHALI: The Punjab government declared on Tuesday that the Mohali International Hockey Stadium, Sector 63, would be renamed after triple Olympian and Padma Shri Balbir Singh Sr. The stadium will now be known as Olympian Balbir Singh Senior International Hockey Stadium.
The decision comes a year after the proposal got in-principal approval from the state government.
May 25, 2021 16:05
LONDON: Premier League team Leicester City has signed a three-year agreement with global online trading company FBS as its lead shirt sponsor.
Financial terms were not disclosed but the club has described the deal as a ‘record’ partnership.
May 20, 2021 13:05
MADRID: LaLiga, Spain’s premier football association, and Microsoft Corp. on Wednesday announced an expansion of their partnership focused on digitally transforming the sports experience globally.
The companies will also collaborate on developing technology solutions to the media and entertainment industry through LaLiga’s technology offering, LaLiga Tech.
May 20, 2021 12:05
NYON, Switzerland: Russian oil giant Gazprom, which has enjoyed a fruitful partnership with the UEFA Champions League since 2012, is now building on its successful association with UEFA by signing a further sponsorship agreement to become a UEFA National Team Football sponsor until 2024.
May 19, 2021 12:05
LONDON: LiveScore, the global sports media business and one of the world’s leading real-time sports updates providers, has announced Cristiano Ronaldo as its official global brand ambassador.
May 18, 2021 19:05
LONDON: The failed European Super League (ESL) project has dented the brand strength of the "Dirty Dozen" founding clubs and knocked over €600 million off their total brand value, according to the latest Brand Finance Football 50 report, which ranks the top 50 most valuable and strongest football club brands in the world every year.
May 18, 2021 16:05
MADRID: Dorna Sports has announced an extension to its partnership with Monster Energy, with a new multi-year agreement confirming the future of the longstanding collaboration.