MUMBAI: TAM Sports has released the TAM Sports - IPL 17 Advertising Update 5, which has analysed data from the first 39 games of this year's 17th edition of the Tata Indian Premier League, and for all the channels on which matches were telecast, and how it compares with IPL 16.
Brands
Apr 27, 2021 18:04
ZURICH: Chinese multinational white goods and electronics manufacturer Hisense has entered into a partnership with FIFA to become an Official Sponsor of the FIFA World Cup Qatar 2022, which will create an exclusive connection between the tournament's worldwide audience in unique and compelling ways.
Apr 27, 2021 18:04
LONDON: World Rugby has announced details of a new commercial partnership that will see Asahi Group join the family of Worldwide Partners for Rugby World Cup 2023 in France.
Under the deal, Asahi Super Dry will become the Official Beer for the tournament, which kicks off on 8 September and will be played across nine world-class venues the length and breadth of the host nation.
Apr 26, 2021 21:04
MUMBAI: GroupM ESP, the entertainment, esports and sports division of GroupM India, Monday released the sports sponsorship report for India 2020.
The size of the Indian Sports Industry in 2020 is estimated at Rs 5894 crores (Rs 58.94 billion). This report takes into consideration - sponsorship spends, celebrity endorsement and media spends on sports properties.
Apr 26, 2021 19:04
STAMFORD, Conn.: WWE Monday announced the appointment of Claudine Lilien as senior vice president and head of Global Sales & Partnerships.
Lilien, who previously held senior leadership roles across FOX Corp., FOX Sports and FOX Networks Group, will report to Stephanie McMahon, WWE promoter Vince McMahon's daughter and the media and entertainment company's chief brand officer.
Apr 26, 2021 19:04
SAN FRANCISCO: Four-time Olympic gymnastics champion Simone Biles has signed up with Gap Inc’s Athleta brand for a new apparel partnership, ending an almost six-year deal with Nike Inc.
Apr 23, 2021 19:04
LOS ANGELES: SKECHERS U.S.A., Inc., a global footwear leader, has announced financial results for the first quarter ended March 31, 2021.
Apr 23, 2021 14:04
NEW YORK: Captain Morgan and FanDuel have announced the launch of the Captain Morgan Soccer Pick 'Em contest series as one of the most highly anticipated seasons in the history of the United States and Canada's top-flight professional soccer league gets underway.
Apr 23, 2021 11:04
CHICAGO: Wilson Sporting Goods Co. is advancing sustainability in performance sporting goods – starting with its tennis products.
On Thursday, Wilson marked Earth Day with the launch of its most sustainable rackets yet, W | ∞ presents The Naked Series.
Apr 22, 2021 19:04
NEW DELHI: Global sportswear brand adidas on Wednesday introduced a new global film series titled "Seeing Possibilities" that is about "rebellious optimism, rooted in the purpose of Adidas in the power of sports to change lives".
Apr 22, 2021 18:04
BENGALURU: Herbalife Nutrition is the Official Nutrition Partner to Royal Challengers Bangalore for the 2021 season.