Brands

T20 WC: Amul scores sponsor deals with USA Cricket, CSA

SportzPower Team

May 02, 2024 18:05

Read more about T20 WC: Amul scores sponsor deals with USA Cricket, CSA
Log in to post comments

Indian dairy giant Amul has inked sponsorship agreements with the USA and South Africa teams for the upcoming ICC men's T20 World Cup 2024 in June, USA Cricket and Cricket South Africa separately announced on Thursday.

Amul has been designated as the Lead Arm sponsor for both the USA and South African teams. The tournament will kick off with a match between USA and Canada on June 1.

USA Cricket are also co-hosts, along with Cricket West Indies, of the T20 World Cup 2024.

Sep 30, 2021 17:09

PUMA partners RCB to launch athleisure range

BENGALURU: Global sports brand PUMA has partnered with Royal Challengers Bangalore to launch a new athleisure range.

Sep 30, 2021 13:09

FILA ropes in singer-actor Diljit Dosanjh as brand ambassador

MUMBAI: FILA Tuesday named singer-actor Diljit Dosanjh as the new face of the Italian sportswear brand in India.

Sep 29, 2021 07:09

Chennaiyin FC extends partnership with ACKO General Insurance

CHENNAI: Two-time Indian Super League (ISL) champions Chennaiyin FC (CFC) have extended their association with purely digital insurer ACKO General Insurance as an Associate Sponsor on a multi-year deal.

Sep 27, 2021 17:09

Piramal Realty in new campaign with Rahul Dravid

MUMBAI: Piramal Realty, the real estate arm of Piramal Group, has unveiled its new campaign “#AtHomeWithDravid” with the recent appointment of Rahul Dravid as its Brand Ambassador. The #AtHomeWithDravid campaign is inspired by a simple insight – no matter who you are or wherever you reach, coming back home is always a special and the most reassuring feeling.

Sep 27, 2021 10:09

Chennaiyin FC extend partnership with SSVM Institutions

CHENNAI: Chennaiyin FC have renewed their association with Shree Sarasswathi Vidhyaah Mandheer (SSVM) Institutions as the Hero Indian Super League club’s associate sponsor for a third consecutive year.

Sep 24, 2021 16:09

Pepsi title partner of Pakistan's National T20

RAWALPINDI: Pepsi has joined hands with the Pakistan Cricket Board as title partner of the National T20. The six-team tournament commenced at the Pindi Cricket Stadium, Rawalpindi today with the opening clash between Balochistan and Northern. PCB and Pepsi have a long-standing, time-tested partnership which will flourish further with the National T20 title partnership.

Sep 21, 2021 19:09

Thums Up signs on Mohammed Siraj for #PalatDe campaign

MUMBAI: Coca-Cola India’s home-grown brand Thums Up has partnered with Indian fast bowler Mohammed Siraj, through its #PalatDe campaign.

Sep 21, 2021 16:09

Mastercard names Magnus Carlsen global brand ambassador

NEW YORK: Mastercard announced Tuesday that it is naming Magnus Carlsen, the highest-rated chess player of all time, a Mastercard Global Brand Ambassador, as it adds chess to its roster of sports sponsorships. Carlsen is a natural fit to join the company’s all-star lineup of ambassadors, which includes Lionel Messi, Naomi Osaka, Crystal Dunn and Dan Carter.

Sep 21, 2021 13:09

E-commerce brands top spenders in IPL 2021 1st phase: Study

MUMBAI: E-commerce brands emerged as biggest spenders before and during the first phase of IPL 2021, with VIVO and Amazon Prime at the top of the recall hierarchy given their high media spends on the tournament, according to the "Hi-Cricket" study.

Sep 17, 2021 19:09

RoundGlass Punjab FC scores SIX5SIX as official kit sponsor

CHANDIGARH: RoundGlass Punjab Football Club announced a three-year partnership with sportswear brand SIX5SIX as its official kit and merchandise partner. SIX5SIX is also a sponsor of the Indian National Football Team, KBFC and NorthEast United FC (ISL) in addition to Estoril in Portugal.

Subscribe to Brands